Doha, The Gulf Observer: With only 20 days to go until the FIFA World Cup Qatar 2022, Qatar Airways Group Chief Executive, H E Akbar Al Baker, FIFA President, Gianni Infantino, and MATAR Chief Operations Officer, Engr. Badr Al Meer, met at the World’s Best Airport, Hamad International Airport (HIA). The leaders assembled on the tarmac to highlight a specially-branded Boeing 777 aircraft painted in FIFA World Cup Qatar 2022 livery.
In 2017, Qatar Airways announced its partnership with FIFA as the Official Airline. The alliance has gone from strength to strength, with The World’s Best Airline sponsoring numerous tournaments such as the FIFA Confederations Cup 2017, the 2018 FIFA World Cup Russia, the FIFA Club World Cup, and the FIFA Women’s World Cup.
Al Baker said: “We are here to represent both Qatar Airways and FIFA and our dedication towards playing our role in hosting the first-ever FIFA World Cup in the Middle East. Hosting this tournament is a big achievement for us, and we are ready to unite fans worldwide and provide them with the exceptional experience.”
“This will be the first FIFA World Cup to take place in the Middle East and the Arab World, and our partners Qatar Airways and Hamad International Airport will play a key role in the delivery of this amazing event,” said FIFA President Gianni Infantino. “They are ready to welcome millions of fans to Doha, showcase the Host Country’s unique hospitality, and ensure top-class service and the most memorable experiences, contributing to making this the best FIFA World Cup ever.”
Most recently, the airline revealed projects, providing football fans with world-class entertainment, including Qatar Live, which hosts more than 60 international artists throughout the World Cup. In addition, the airline announced the development of beach clubs, fan zones and theme parks, the Daydream Music Festival, Lusail Boulevard brand activation, Qatar Airways Sky House, Winter Wonderland and the naming ceremony for the MSC World Europa cruise ship.
The airline has produced a line-up of customer experience initiatives that provides fans with a unique touch-point at every step in their journey, such as:
Qatar Airways will provide dedicated Passenger Overflow spaces outside HIA and Doha International Airport, at no cost, where football festivities and live entertainment can be enjoyed while also providing storage space for luggage and carry-ons. This space will allow fans to continue enjoying the celebrations before they depart to their respective destinations.
The Official Airline Partner for FIFA World Cup Qatar 2022 sets the stage with a unique onboard cabin experience. Passengers will have much to look forward to when travelling with Qatar Airways during the football season, with a special range of FIFA World Cup themed products and activations. The football-inspired cabin includes FIFA limited edition amenity kits, souvenir cushions, headphones, dining menus and football jersey-styled loungewear.
Young traveller packs and plush toys have been especially curated for our younger fans.