du announced as Sikka Art and Design Festival 2022’s 5G telecommunications partner

DUBAI, TGO: Dubai Culture and Arts Authority (Dubai Culture) revealed du, from Emirates Integrated Telecommunications Company (EITC), as the 5G telecommunications partner for Sikka Art and Design Festival 2022 from 15th – 24th March, offering a variety of creative activities and exhibitions to its visitors.

Under the partnership, du will provide the festival’s 10th edition with high-speed internet to support the new media projects featured in the programme. These include Metaverse exhibitions, art workshops and interactive installations.

Under the theme ‘Celebrating Art, Celebrating Growth,’ the Sikka Art & Design Festival is presenting a number of contemporary projects within the Design and New Media House, including the anticipated launch of Biennale.IO 2022.

The Festival will also offer a number of interactive installations, including: ‘Mandarinizer,’ an interactive installation that mirrors images of visitors against thousands of characters from China (Mandarinizer) on a mirror-like wall; and ‘Unconscious,’ which showcases how an artwork transforms across three different stages: physical, digital and virtual.

The ten-day Sikka Art and Design Festival in Al Fahidi Historical Neighbourhood and open doors to visitors from 6 – 11 pm on weekdays, 2 pm – 12 am on Saturday, and 2 – 11 pm on Sunday. This festival within ‘Dubai Destinations – Dubai Art Season’ campaign until mid-April, under the directives of H.H. Sheikh Ahmed bin Mohammed bin Rashid Al Maktoum, Chairman of the Dubai Media Council.