Muscat, The Gulf Observer: SalamAir, the low-cost carrier in the Sultanate of Oman, launched the “Capture the Beauty of Oman” initiative to promote the Sultanate of Oman to the world as a unique tourist destination.
The initiative aims to showcase the stunning scenery of Oman to adventure enthusiasts looking to explore a distinctive destination, and to encourage and enhance the tourism industry in line with Oman Vision 2040.
The initiative also aims to encourage everyone with the talent of photography to capture the beauty of Oman through their lenses to share it with the world by submitting high-quality photos of the stunning scenery in the Sultanate of Oman on SalamAir’s pages and on its social media accounts using the hashtag #Rouge_Oman.
Carefully selected images will be displayed in a promotional campaign that highlights the nature of the Sultanate, with the mention of talented photographers, which will contribute to attracting more tourists and urging them to plan their next trip to Oman.
SalamAir, thanks to its diverse fleet of aircraft, growing network of destinations, and the continuous increase in the number of passengers, is working to strengthen the position of the Sultanate in the region and achieve its commitment to strengthening the tourism sector.