Morocco’s Financial Education Programs Reach Over 70,000 Beneficiaries in 2025

Rabat, The Gulf Observer: Financial education initiatives in Morocco recorded a significant expansion in 2025, reaching 70,827 direct beneficiaries, reflecting a 23 percent increase compared to the previous year.

The figures were announced during the board meeting of the Moroccan Foundation for Financial Education (FMEF), held in Rabat under the chairmanship of Abdellatif Jouahri, Governor of Bank Al-Maghrib. According to the foundation, women represented 52 percent of the beneficiaries, while young people accounted for 21 percent.

The programs included training and direct support initiatives implemented in coordination with public institutions, financial organizations, and civil society actors. The FMEF stated that 2025 marked a strengthening phase in the large-scale rollout of financial education activities, enabling broader outreach and improved accessibility of services.

In addition to its outreach programs, the FMEF launched several structural initiatives aimed at accelerating digital transformation, improving internal processes, and establishing a framework to better assess the impact of its programs on target populations.

On the sidelines of the meeting, a major partnership agreement was signed between the FMEF and the Ministry of Agriculture, Maritime Fisheries, Rural Development, and Water and Forests. The agreement was formalized by Minister Ahmed El Bouari and Governor Abdellatif Jouahri in Rabat.

The framework aims to develop and deploy tailored financial education programs targeting rural communities, particularly farmers, agricultural organizations, youth, and rural women. It falls under Morocco’s National Financial Inclusion Strategy (SNIF), which identifies financial education as a key driver of economic and social inclusion, especially in rural areas.

A central component of the agreement focuses on training trainers within the Ministry of Agriculture to integrate financial education into existing support and capacity-building programs, ensuring long-term and structured outreach to beneficiaries. Implementation will be carried out through targeted agreements and operational action plans with relevant stakeholders.

The initiative builds on efforts promoted during the 2026 edition of the International Agricultural Show (SIAM) in Meknes, which also emphasized rural financial inclusion.

Established in 2013 at the initiative of Bank Al-Maghrib, the FMEF serves as a national platform bringing together institutions engaged in financial education, with the objective of strengthening financial literacy and enhancing the economic resilience and well-being of the population.